SunGold g3 kiwifruit is powering growth and opportunity 陽(yáng)光金果市場(chǎng)正在快速增長(zhǎng)和市場(chǎng)機(jī)遇

SunGold is powering growth and opportunity
While the traditional green Hayward variety still comprises roughly half of kiwifruit production, the production and sales of SunGold kiwifruit are growing rapidly and generating high Orchard Gate Returns (OGR) for growers. SunGold now comprises more than 50% of sales, surpassing Hayward.

▲Kiwi sapling▲

雖然傳統(tǒng)的綠色海沃德品種仍占獼猴桃產(chǎn)量的一半左右，但陽(yáng)光獼猴桃的生產(chǎn)和銷售正在快速增長(zhǎng)，為種植者帶來(lái)了較高的果園門回報(bào)（OGR）。SunGold現(xiàn)在占銷售額的50%以上，超過(guò)了海沃德。

▲redkiwifruit▲

Since 2015, Zespri’s tray sales have increased by a compounding 8.8% per annum. Hayward tray sales have been relatively stable across this period, while SunGold tray sales has achieved compounded average growth of 31.4% per annum.

▲Kiwi packaging▲

自2015年以來(lái)，Zespri的托盤銷售額每年增長(zhǎng)8.8%。在此期間，海沃德托盤的銷售相對(duì)穩(wěn)定，而SunGold托盤的年復(fù)合平均增長(zhǎng)率為31.4%。

▲redkiwifruit▲

The success of the SunGold variety has been the primary driver of growth in the New Zealand industry in recent years. Zespri owns the worldwide plant variety rights (PVR) to SunGold, which is sought after by a growing number of consumers around the world due to its taste and consistent quality, health and nutrition attributes, and convenience.

▲zespri kiwifruit

SunGold品種的成功是近年來(lái)新西蘭工業(yè)增長(zhǎng)的主要驅(qū)動(dòng)力。Zespri擁有SunGold的全球植物品種權(quán)（PVR），由于其口味和一致的質(zhì)量、健康和營(yíng)養(yǎng)屬性以及方便性，世界各地越來(lái)越多的消費(fèi)者追求該產(chǎn)品。

▲kiwifruit▲

▲yellow kiwi orchard

▲黃心獼猴桃花粉

▲Kiwi pollination▲